Wistia Updates

👀 Check out the latest version of video analytics by embedded location

by Vivien Judson, Associate Product Manager, Lead Gen
We’ve been blown away by your fantastic feedback and requests for supercharged analytics by video embedded locations and are excited to share these upgrades with you! Here's what's new: Upgraded Tracking: We’ve revamped our chart, giving
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Advanced Plan
Improvement

🚦Traffic Analytics

by Vivien Judson, Associate Product Manager, Lead Gen
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New Feature
The Traffic Analytics report helps you understand where your audience is coming from. You can see Referral and Viewing Device analytics. If you are using UTM parameters, Wistia will auto-magically show Visits, Plays, and Engagement

📊 Form Conversion Analytics

by KO, Senior Product Manager
Adding a Wistia Form (Turnstile) to your videos just got more powerful. Discover the new Form Conversion Analytics on your media analytics page's "Conversion" tab. 📊 Form Conversion Metrics: Total Impressions Total
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New Feature

🛠 Heatmap removal from Private User Sessions

by KO, Senior Product Manager
Private User Sessions are a valuable tool for tracking activities of users logged into your account. However, the inclusion of Heatmaps in the design of this page doesn’t align well with its purpose; they are better suited for analytics.
All Plans
Deprecation

Google Universal Analytics (UA/GA3) is no longer supported

by KO, Senior Product Manager
As of July 1, 2023, Google has officially cut over from their Universal Analytics (also known as UA or GA3) in favor of Google Analytics 4 (GA4). This means that the UA/GA3 instance is no longer collecting new data which is why we have
Deprecation

🎙📊 New analytics for podcast episodes

by KO, Senior Product Manager
We’ve added analytics for podcast episodes! We’ve added a few improvements to podcasting to make it easier for you to better understand your podcast performance and analytics at the episode level. As you may already know, Podcast episodes
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Improvement

🗂 Bulk archive via API

by Kelsey Stevens
Now you can archive more media, without a ton of work. Get archiving via API today!
Improvement
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Project Analytics Update

by KO, Senior Product Manager
Hello! We’ve been busy making our Analytics faster and easier to use. A few months ago, we beta-released a new version of Project Analytics that included an assortment of usability improvements as well as some new ways for you to see your
All Plans
Deprecation
Improvement

Analytics by Embed Location

by KO, Senior Product Manager
Location! Location! Location! With the latest update, you can now view media analytics by embed location as far back as July 1, 2022.
Pro Plan
New Feature