You can now include additional fields to your Live Event registration forms to capture more information from your attendees. The additional fields we’ve added are:
Additionally, the data collected can be synced to your Marketing Automation Platform (MAP) integration.
How does it work?
While first name, last name, and email address are still required before a form can be submitted, the new fields can be made optional or required when added to your event registration. Once enabled, the submitted fields will appear under the Registered tab.
Users connected to a MAP service as their primary integration will be able to have those additional fields sync over to Hubspot, Marketo, or Pardot for each event.
However, additional field selection is not supported for customers with email integrations connected and set as their primary integration. These include ActiveCampaign, AWeber, Campaign Monitor, ConvertKit, Drip, Emma, GetResponse, Infusionsoft, Intercom, Klaviyo, Mailchimp, and Ontraport.
For customers connected to these email integrations, we will continue to support first name, last name, and email address and display those fields on the Registration page.
When can I start adding these fields to my registration form?
Additional fields for Live Registration forms will be available for all new events created on or after Monday, February 20th, 2023. For example, if an event was created in January of 2023 but will go live on March 1st, only first name, last name, and email address will be visible on the registration form due to the event’s creation date.
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