We’ve been blown away by your fantastic feedback and requests for supercharged analytics by video embedded locations and are excited to share these upgrades with you! Here's what's new:
Upgraded Tracking: We’ve revamped our chart, giving you the ability to choose specific video metrics such as Visits, Plays, Play Rate, Time Played, and Engagement and track your video’s performance over time. For Pro and Advanced customers, we’ve taken it up a notch. Delve into a comprehensive breakdown by embedded location and effortlessly discover your top 5 performers with a simple hover-over pop-up on the chart.
New Data Points: Gain a comprehensive view of your video's impact with additional data points: page title for easy embedded location identification, media placement indicating visibility above or below the fold, and video size influencing discoverability.
Customizable Insights: Tailor the analytics experience with a customizable embedded locations table. Focus on the metrics that matter most to you, whether it’s the new additions like Placement and Size, or the classics like Visits, Plays, Engagement, Play Rate, Time Played, and Conversion Rate, all of which you can export as a .csv file.
Head over to your media analytics to use these enhancements and make data-informed decisions to optimize your video embedding strategy! We can’t wait to hear what you think!
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