Google Universal Analytics (UA/GA3) is no longer supported
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Deprecation
As of July 1, 2023, Google has officially cut over from their Universal Analytics (also known as UA or GA3) in favor of Google Analytics 4 (GA4).
This means that the UA/GA3 instance is no longer collecting new data which is why we have removed it from our list of available integrations.
If you haven’t already, head over to the Wistia Integrations page and connect your GA4 instance to continue collecting your valuable video data in Google Analytics.
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Senior Product Manager